Facebook Marketing
How to Run a Facebook Competition (Legally)
Have you ever had the great idea to run a Facebook competition, asked good ol’ Google how you should get
September 6, 2018
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social media
FEATURED POSTS
The 5 Stages of Marketing Operations Maturity: Navigating Efficiency, Strategy, and Innovation
In the fast-paced world of marketing, achieving excellence in performance requires a structured approach to operations. We call this Marketing
- June 26, 2023
- 5:02 am
What Is Marketing Operations & How Does It Create High Performing Teams?
In recent years organisations have been investing in DevOp’s maturity to increase the velocity of product or service delivery. Yet
- June 26, 2023
- 4:51 am
Madness to Marvel – Unlocking Retail and eCommerce Success: The Power of a Strategic Marketing Operations Model
Picture this: You’re a marketing superhero battling overwhelming ideas, time constraints, siloed business units, and a team stuck in reactive
- June 26, 2023
- 4:42 am
Incremental Performance – Doing Big Things With Small Budgets
This article originally appeared on Inside Small Business on November 2, 2022. Imagine you’re setting your marketing strategy for the
- November 7, 2022
- 12:15 am
The Incrementally focused CMO – Tactics, Team, Tech. 3 signs you need a fractional CMO for your eComm scale-up & how to get started.
The future of in-house marketing teams. The purpose of the CMO is changing. It’s no longer about advertising and brand
- October 21, 2022
- 12:55 am
The State of the Great Reshuffle: Five Ways It’s Impacting Small Businesses Today
This article originally appeared on Inside Small Business on October 5, 2022. You can read it here. 2021 saw the
- October 10, 2022
- 1:22 am
Facebook Marketing
The Facebook Sh*tstorm Explained
Last week Mark Zuckerberg walked into a UK court dressed in his usual zip-down hoodie and grey shirt. He was
April 10, 2018
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Customer Experience
Treat Everyone Like a Millennial (Trust Me It Works!)
As a marketer, business owner or retailer it is easy to be caught up in the task of trying to
September 21, 2017
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EXCLUSIVE: Facebook’s Moderating Guidelines Leaked
Have you ever scrolled past something on Facebook so disgusting and appalling you wondered how on earth it hasn’t been
May 22, 2017
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General
CEO Series: Talking Influencer Marketing with the CEO of Scrunch
Welcome to the World of Influencer Marketing You may have heard the word ‘Influencer’ thrown around a bit lately. In
May 8, 2017
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Facebook Marketing
Facebook Split Testing
It seems I’m always talking about split testing. So much so you’re probably thinking, ‘When will she ever stop talking
April 26, 2017
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Who is MI Academy?
We are for retailers investing in their teams. We expand capabilities and increase output! MI Academy is an award-winning team training and consultancy provider. We give retailers the confidence and capabilities needed to drive enhanced marketing performance, customer experience (CX), design thinking and organisational change.
